Redefining outdoor advertising through innovation, sustainability, and mobility. Paul Baber is the Co-Founder and CPO of Ad-MOTO. With a background in mechanical engineering from Brunel University and over a decade in marketing, Paul blends strategy and design to create smarter, greener, and more effective digital outdoor advertising solutions.
Grams of CO2 saved in London since 2023:
Put your brand where traditional ads can’t go – even inside restricted or high-profile zones like Wimbledon’s inner circle, reaching hyper-targeted audiences at the moment of impact
Powered by our Smart Advertising Technology, you can:
Trigger instant offers based on exact location, timing, or footfall
Share live sports updates or betting odds as events unfold
Adapt messaging in real time to audience behaviour or event momentum
This doesn’t have to be in London – Our professional teams are mobile and can reach any location
Our most immersive package, where we really create two-way engagement with your customers. Perfect for product launches, experiential campaigns, and any moment you want your brand to be unforgettable
Our Ad|MOTO promo team will reach your audience with precision, whether handing out flyers, merch, or simply making a statement with on-street- audio
Elevate your presence with fully branded jackets and helmets, transforming every rider into a mobile billboard and authentic brand ambassador
Enjoy 100% share of voice. Our riders travel as a group for maximum visibility, impact, and city-wide attention
Strategically activate campaigns, targeted by key audience demographics, dates, times, or high-footfall locations
Maximise results whether it’s a one-hour activation or a year-long presence
Run dynamic content that adapts by location, time of day, the weather or live event results
